Is this progress?! The original Boo Berry mascot wasn’t the greatest ever, but come on! This new tone-mapped air-brush looking one is hideous. What’s up with the freaky flap of “skin” coming off of his cheek inside his mouth? Ew. At least the cereal still rocks.
Even last year’s art was pretty appealing and clear, by comparison. He still had the weird inner mouth flap, but is was less upsetting as vector art.